Local Search Optimization
Local Search Optimisation is the process of increasing visitor’s traffic to a website by ranking it high using local based keyword phrases based on geographical keywords. Geographical keywords can include streets, cities and zip/postal code. For local businesses, local search optimisation is a dominant tool to grab the attention of local customers. Through local search optimisation, businesses can improve their online visibility and attract potential customers of that particular geographic location. Local search optimisation helps your business in marketing products and services to the right customers at the right time. When customers are in hunt of a particular product, they prefer purchasing from a local website and local business. Optimising your website by including local keyword phrases enables the website to get ranked higher to increase changes of your website being clicked on by potential customers. At MaaS Pros we research online purchasing and search trends of your target market in your target geographic location. We then optimise your site using the most frequently used and researched keywords.
93% of online experiences begin with a search engine
There are over 100 billion global searches being conducted each month
65% of local customers depend on online search engines to find a local business